Phoenix ONE Marketing Reports are Based on Following :   Our Competitive Intelligence, (G2 –CI) is the legal and ethical collection, analysis, and dissemination of information about a business environment, industry competitors, or specific organizations that we obtain. This includes products, services, markets and potential target audiences and information to assist in business and marketing plans.       Competitive information includes anything related to the business environment or to a competitor,  for example, information related to products, markets, pricing, or business plans. This information could be drawn from published sources or could otherwise be widely available to the public via distribution,marketing or sales channels.     ALL Phoenix ONE Information is obtained via legal and ethical methods. All information will be and has been legally found and analyzed. Our methods do not involve, include or use  industrial espionage or commercial spying.    The products of competitive intelligence activities may be reports and services produced by a person or group of people who hope to make back money invested in the legal research effort.  Our Reports may cost thousands of dollars and, because of the research expense, are not usually found in simple academic libraries. Searching for Competitive Intelligence or Proprietary Information – We do not and will not use a company’s proprietary information or intellectual property. We obtain raw information, and research through a multitude of sources. Once a lot of raw information is collected it must be analyzed. Analysis turns raw data into competitive intelligence.     Since there is NO one place to look for raw information, experience is key.  The following outlines just a few of the places we include in our research methods:   Company Websites – Including Downstream Links to Channel Partners Company Websites – Cross References to Competitors   Public Companies - Annual Report And 10k Press Releases Trade Journals Conference Papers Patents And Trademarks Product Catalogs, Product Bulletins Lexis Nexus Data Mining Agency Filings Us Government Agencies Including Importing, Exporting And Tariffs Shipping Companies And Transportation Firms Suppliers To Companies For Use Of Shipping Materials, And Value Added Components Associations And Societies  Trade Shows, Exhibitions and Interviews with Company Personnel Interviews with Employees, Vendors, Contractors, Customers, Resellers, Sales Reps, Wholesalers, Distributors Channel Mapping of Distribution Channels Specific Intelligence Websites Industry Interviews Of Personnel And Companies Purchase of Products or Services Under Study Obtain Samples of Products or Services Source Pricing and Resale Structures Developed Sources Through Industry Affiliations This provides a primer and understanding of Phoenix ONE's G2-CI Reports. We hunt, gather and compile information and place that information in a format for a client's  ability to make strategic marketing and business decisions.