Phoenix ONE 's Founder, Bill Simmel is a true practical "hands-on"
professional with 44 years business experience. Bill Simmel has a unique insight into what makes businesses run, and what
makes companies stall. Before Phoenix ONE, Bill Simmel began his career and worked 16 + years in various sales, marketing,
and management positions with the Fortune 100 Corporations, Gulf & Western Industries, and Pullman-Kellogg. Starting as
an inside sales rep, he rapidly worked his way through the corporate ladder to senior management of a manufacturing division.
He consistentlyprodded senior corporate managers and various business owners on the "why things" were done a certain
way. He valued and learned the historical lessons these senior executives had experienced. He developed a keen sense for the
ecological system of markets and industries. He found mentors who worked during the prior 40 years and absorbed their experiences
and applied that to current issues. Learning to modify, improvise, and develop new methods to old problems became his industry
education. His career started pre-technology, and today he lectures and speaks on Web 2.0 business platforms.
He worked with executives who ran businesses during the 30's and valued what they learned, today some of his trusted
colleagues are leaders at Google and other leading tech companies. As he states, " I have spanned, learned, and
enjoyed the generational divides for today's relevancy and value. "
Deciding it was time; in 1984, Bill Simmel started his first business startup in the industrial electrical products
market. Bill Simmel solely planned, developed, and founded that B2B startup which marketed products throughout North
America to OEM's, distributors, and direct to Fortune 500 end users. He also personally developed unique private brand labeling
agreements with two Fortune 200 Companies. His company's direct expansion into international markets was also extremely successful.He
later founded two additional synergistic companies.
During this same period,
Bill Simmel served on the Advisory Board of a large, very stagnant, and truly, market challenged German Multi-National Company.
Simmel advised on matters of product development, employee training, market growth, and strategic business expansions. His
out of the box thinking led to that company's unqiue expansion. Bill Simmel 's contributions to that German company provided
its dynamic growth and global market expansion in Europe, UK, South Africa, South America, and the Far East including China.
In starting that first company in 1984, Simmel encountered and successfully conquered the plan, build, develop, and
grow phases all startup companies' experience. He has a true capacity and ability to develop organizations and markets. Bill
Simmel solely managed it as COO for 16 years acquiring 26% Market Share and a 31% EBITA. Building a very successful company
from scratch had its' price, Simmel felt "burned out". The things that inspired him were now consumed with running
a corporation not building a business. The things he loved in building the company were lost with the continual factors of
running it. As he states you can hire "people to do the stuff", but you constantly feel they cannot do it as well
as you. Success had its price, Bill's lost his love of that business. Bill retired and very successfully transferred his equity
and sought retirement in 2000 at the age of 50! As he states, " the more successful the company became, the more my role
changed. . . the things I wanted to do in the business were overshadowed by the requirements of running the business. . .
it was time to retire". I felt it was time to cash in the chips and start enjoying the spoils of 33 years of work.
A
little ove a year later, in early 2001 Bill learned something "new"..."Competitive Business Juices Can Never
Retire; and, There Is Only So Much Time You Can Spend on Your Boat or Ski Slope", seeking the need to rekindle business
challenges and entrepreneurial spirit became quite evident. Bill states, "all I met in retirement were 'old people',
I decided it was time to do what I love and love what I do." Simmel' s desire to find a business vehicle and combine
a life of experiences with current business relevancy, and fulfill distinctive business needs for clients, directed Bill Simmel
to start a new business venture, Phoenix ONE. If you read about our brand defined you will understand its' meaning.
Imagine doing what you love, getting paid, and not having the pressures of a business startup. This provides the
ability to focus on the client's needs, provide unique solutions, and work WITH the client to achieve mutual success. In turn,
Phoenix ONE signifies a rising from the ashes with a renewed spirit of direction and energy. As his clients will tell you,
Bill is the "youngest old guy" you will meet.
Today,
Phoenix ONE has provided management and marketing services for over 130 companies throughout 28 states in the US, to muli-national
companies in Canada, UK, Germany, France, Austria, Mexico, Switzerland, Italy, Taiwan, and Korea. One client has revenues
over $4 billion and a group of Phoenix ONE 's clients are pure sole proprietor business startups. Phoenix ONE 's staff and associates arecomprised of other true business tested professionals that
provide their unique expertise to specific needs for companies.
Bill's unique selling skills workshop "Clients
for Life, not Customers for Price" ™ goes beyond a skills workshop for all sized companies. Bill Simmel speaks
at numerous Chambers of Commerce Events, SCORE Workshops, Business Seminars, and SBA Programs on his ; "How To Plant
and Grow a Business", "Clients for Life not Customers for Price ™", "Guerrilla Marketing is for
Monkeys, Become a Lion in Your Market ™", and "My Business is Stuck, How to Hit The Unstuck Button" -
all our workshops entertain, motivate, and educate on client relationships, time / energy management, sales, marketing,
and managing business. Bill also provides individual and group services as a Business Coach for entrepreneurs, managers and
CEO's.
Bill Simmel founded Phoenix ONE rekindling a true unique competitive
spirit in rising from "Burned Out Ashes": He founded Phoenix ONE on the principals of integrity to its clients,
and a work ethic unchallenged. "Every client engagement will get our best". We partner with our clients to develop
strategic sales and marketing plans for success. Phoenix ONE and our its' staff will rise to the challenge increasing your
sales and profits, and will define your strategic positions for growth.
Book Bill Simmel for your Sales Workshop, Motivational Speaking.
Group Event, or Talk with Bill about Business Coaching for Your Business- Request Info → 
